
Willen Hospice
The Client.
Willen Hospice is a charity that offers end-of-life support to patients and their families, in and around Milton Keynes. As part of their fundraising efforts, they have a regular lottery which raises money to enable them to continue to offer their support and provide valuable care.
Our Input.
Willen Hospice needed a new lottery campaign to raise awareness and get more people playing on a regular basis. Working as part of a creative team, we introduced ‘It’s a win win’ campaign to highlight the effects of playing the lottery; players have a change to win and when people play, the charity wins… it really is a win win.




Working in partnership with Anorak Agency